1. Research Confirms: Layout & Visual Merchandising Change What People Buy A recent study found that layout, visual merchandising, and store atmosphere significantly influence customer shopping decisions — from how long they stay, how they move, to whether they buy. · Clean, organized layout and good visual merchandising make stores more attractive and engaging — which increases customers’ willingness to browse and buy. · When people feel comfortable and the environment is in

1. Why Lighting, Layout & Visual Merchandising Matter Research confirms that how a store is designed — layout, lighting, display placement, space planning — has a major influence on shoppers’ decisions. A well-arranged store layout with clear sightlines, comfortable spacing, and good visual merchandising leads to longer browsing, higher engagement, and more purchases. Specifically: · Studies show that improved lighting — especially spotlighting displays or carefully balanced

1. Why Layout, Lighting and Design Matter — Evidence-Backed Insights Research confirms that how a retail space is arranged — layout, lighting, display and ambience — has a major influence on customer behavior and buying decisions. · A spacious, well-organized interior layout with clear pathways and good visibility encourages customers to stay longer and explore more. · Poor layout — cramped aisles, cluttered fixtures — can frustrate shoppers, reduce comfort, and decrease like